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| | EVEREST OF THUNDER BAY | | | | Caring When You Need It Most | |
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Our company, our family, and our staff have very strong ties to
the community in which we live and work. We are all active socially, but more
important are our service involvements. We believe very strongly in putting back
into the community, as our community has given to us.
Alan Gardiner is now
semi-retired, but in the past has been active in Rotary, Thunder Bay Executives'
Association, the Masonic Lodge, the Shriners, the Royal Canadian Air Force
Auxiliary as a commissioned officer, various fraternal / professional / business
organizations, and various musical and stage productions (as performer, soloist,
narrator, producer, sponsor). His hobbies include swimming (almost daily), some
small-game hunting / fishing, and quiet times at camp. He is a member of St.
Paul's United Church where he sings bass in the church choir. It should also be
noted that he joins in with the various church choirs when we are conducting
church funerals. He can sing in English, Latin and Italian.
John-Bryan Gardiner
has served on the Board of Directors for: CrimeStoppers (1986-92 and 1999-01),
Thunder Bay Executives' (1987-89), St. Paul's United Church (1990-92), Shelter
House (1994-00), Thunder Bay Chamber of Commerce (1998-00). On several of these
Boards, he also served terms on the executive committee including the role of
Chairman (CrimeStoppers and Shelter House). While no longer active, he is a
commissioned officer in the Canadian Armed Forces Reserves, and also worked with
air, army and naval league cadets for many years. His interests include working
around his home and lawn, his dogs, auto racing, auto mechanics and restoration,
hunting, fishing, camping, and spending time with his family (especially his
daughter). He is a member of: the Thunder Bay Autosports Club, the Winnipeg
Sportscar Club, the Lakehead Antique Car Club, the Professional Car Society, the
Cadillac-LaSalle Club, Ducks Unlimited, and various professional and business
associations. He is currently an adherent of Lakeview Presbyterian Church. He
has also been extremely involved in public speaking engagements with various
churches, schools clubs, etc... on the topics of funeral service, Shelter House,
and CrimeStoppers.
We do not compel our
staff to join a club or community organization. On their own accord, they are
heavily involved in: their various churches, service organizations, fraternal
clubs, professional and business associations, musical and stage productions,
and a variety of social groups.
For many years our
firm has been a corporate member of numerous professional and business
associations. These memberships included local, provincial, national and
international groups. However, there is an annual cost attatched to being a
member, but even more important is the cost of being involved. Without
involvement, what does one really get for the cost of membership? In recent
years we have been closely assessing the cost vs. the benefits of our
memberships. As a result, we are now members of fewer professional groups, but
we are more active. We are not members for the purposes of appearances or
attending annual conventions. We are involved because we want to continue to
learn and be informed about changes in our profession, new ideas, services and
products. This is one way the we are able to continually improve our service to
You, our client. This web-site is only one example of the benefits of some
professional memberships.

For many years, within
our abilities, our family and our company have put a great deal of money back
into our community in the form of charitable donations. Unlike some businesses,
we do not give away large cheques which get our picture in the newspaper.
Typically we have preferred to make smaller, more discreet donations which
eventually do total a large amount of money over the year. We believe very
strongly in supporting the community that supports us!
In recent years, we
have been inundated with requests for money from many worthwhile charities.
Having been involved in fundraising with service clubs and local charities, we
know that there is more competition for the charitable dollar, and we were
having a difficult time determining who we should be supporting. Likewise, for
most businesses, the profit margins just are not available anymore to make
donations, and we ourselves were having to make some serious decisions.
Therefore, in the fall
of 1999, based on a concept from one of our own staff, we developed our
"donation program". The program is simple: a) We will make a donation in memory
of the deceased person we are caring for. b) The family determines which charity
the donation will go to. c) The amount of the donation is based on the amount
that the family spends with us. d) We receive credit for the donation with a
simple tasteful statement in the obituary.
This program allows us
to directly tie our charitable givings to our sales (revenue and volume) on an
ongoing basis. We no longer need to set a specific budget and worry about
exceeding it. It also removes the pressure of having to decide which charity
gets, and which doesn't. Furthermore, most charities no longer call us, because
they know how our program works, and it is up to the charity to keep themselves
visible so that families will suggest them. Lastly is does provide us with some
credit for our "good works". Individual donations may not be large, but over
time they can really add up to a large sum of money. Likewise, we have been
overwhelmed by the positive response and thank you cards that we have received
from the families we serve.
Thank you for joining us on our web-site. We
hope that you have learned something new about us.
- John-Bryan
Gardiner, Vice-President, Managing Partner.
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